Basic Computers
-- Monday, March 31
If you fear
technology is gaining, this workshop is for you. We will look at all
the basic
components of a computer, what you need for a computer for your home or
business, how to shop intelligently for software and hardware, and some
basic
troubleshooting techniques. You will learn how to scan, how to save
documents
on different types of storage media, and how to send along attachments
(and
open and save them) on your email. Don’t wait for the kids to
come home from
school to help you.
Word for
Beginners – Monday, April 7
This workshop is
designed for people with little knowledge of Word. You will learn how
to create
documents, set up margins and fonts, store documents, print documents,
and do
basic formatting of the documents. No experience is required.
Intermediate
Word – Monday, April 14
This workshop is
for people with a basic knowledge of Word. You will learn how to format
paragraphs, add bullets and numbering, add borders and shading, create
a
document with headers/footers, insert basic Word fields, and set tabs.
Creating
Marketing Materials with Word – Monday, April 21
You will learn
how to use Word to create marketing materials through the use of
graphics, text
boxes, line drawings, colors, and fonts. We will see how easy it is to
create
fliers, posters, simple brochures, and ads using the software that
comes with
most computers! This workshop will explain page set-up and show how to
tinker
with pictures. All you need are basic Word skills, like typing (hunt
‘n peck’s
ok), using a mouse, and using the Enter key. While this course is
taught on a
PC, the skills are transferable to a MAC.
Introduction to
Photoshop Elements – Thursday, April 24
This workshop is
designed for the beginner. You will learn about the basic workspace
within
Photoshop Elements and the various tools available to edit your photos.
You
will learn to edit and resize photos, reorient the photos, crop photos,
improve
the color of the photos, and work with various color palettes.
Photoshop
Elements contains many of the techniques available in Photoshop.
Beginning Excel
– Monday, April 28
This course is
designed for a beginning user (or someone who wants to learn a few new
tricks).
Topics covered include: navigating the basic spreadsheet; formatting
cells,
columns, and rows; creating formulas; displaying your data as charts.
This is a
hands-on course and the price includes training materials.
Creating your
own business in QuickBooks – Four Thursday
sessions, May 1, 8, 15 and
22
This is a
4-session course that will enable you to create your company in
QuickBooks.
Week 1, you will set up your company and design the Chart of Accounts
and Item
lists to match your business. Week 2, you will work with your own
client base
to create client databases, create customized invoices, statements, and
credit
memos, and learn the basics of using QuickBooks for all your Accounts
Receivable. Week 3, you will work with your own vendor list to create
vendor
databases (including sub contractors), pay sales tax using QuickBooks
reports,
prepare 1099’s for sub contractors using QuickBooks reports,
work with credit
cards and credit accounts with vendors, and master all the basics of
using
QuickBooks for Accounts Payable. Week 4 will show you how to reconcile
your
bank records and credit card accounts and create all the reports that
show how
your business is really doing. This workshop comes with demo QuickBooks
software that you can load on your computer so that when you burn the
CD of
your project on the last night of class, you can return to your office
and
start working on your company’s books.
Advanced Excel
–
Monday, May 5
This course
continues where the Intro course ends – folks with a basic
knowledge of Excel
are invited to join and learn more about this powerful software
program. Topics
covered include: creating workbooks, creating macros for repetitive
operations,
and worksheet set-up.
Integrating Word
and Excel – Monday, May 12
There are many
ways to link these two programs so that the data in Word is
automatically
updated when changes are made to the Excel data. You will also learn
how to
create Word tables from Excel files and convert Word tables to an Excel
spreadsheet.
Using the
Internet to help your business succeed – Monday,
May 19
This workshop
will explore everything a business needs to know about using
the internet
to help the business succeed: best ways to use email, how to be able to
rely on
the information that you find online, basic Search Engine Optimization
(SEO)
techniques to help people find your site, how to start a blog to keep
people
interested in your web site, and pay per click advertising. Both people
with
web sites and those considering a site are welcome.
WEBSITES
MARKETING YOUR
WEBSITE – Three Tuesday Sessions, April 1, 8 and
15, 2008, 6 to 9 PM,
Hilltown CDC
Fee for three
sessions: $90 – tuition waivers available for income-eligible people
Even the
best-designed website is essentially ineffective if it doesn’t reach its target
audience. Although search engine
optimization is important, it is often ove-remphasized, particularly by
companies that are eager to provide the service for a fee. Nobody understands a small business better
than its owner; you are probably the most capable person to promote your own
company’s website. This workshop will
walk you step-by-step through hands-on, real world exercises. You will learn how to measure and evaluate
performance, how to confirm that your site is fully search engine ready and
search engine friendly, how to read and interpret web traffic statistics, how
to uncover your competitors’ secrets and strategies, how to use “offline”
marketing to your maximum advantage, how to use powerful free tools from
Google, and how to take an overall “guerrilla” approach to your website’s
marketing ---- all with a minimal commitment of time and on a shoestring
budget. Taught by Peter Pelland of
Pelland Advertising.
PROSPECTING,
COLD CALLS AND SALES — Two Wednesday Sessions, June 4 and 11,
2008, 6
to 8:30
PM, Hilltown CDC
Fee for two
sessions: $60 – tuition waivers available for income-eligible people
In two sessions
of two-and-a-half hours each, you will explore the essential skills necessary
to boost profits in the most time tested of ways – direct selling.
You will learn
how to approach, qualify and close prospects in a way that keeps your ego and
integrity intact, and your prospects feeling good about your call – whether
they buy from you or not.
You will gain
insight on how to manage your mindset when calling someone new in order to
eliminate the anxiety, tension or stress that often accompanies such
calls. You will learn how to quickly
distinguish between a high probability prospect and a low probability suspect,
the most effective ways to get appointments with decision makers, and how to
present what you do, who you are, and why any prospect should care. These two power packed sessions include a
complete workbook, self-assessments, and an action planning tool to implement
what you learned. Your Sales Coach is
J. Sheldon Snodgrass, owner of The Steady Sales Group. Sheldon will share his
expertise so you can learn how to get a dollar out of every dime spent on sales
and marketing. Visit www.steadysales.com
for free advice and resources.
Hilltown
CDC's Past and Future Classes
- Advanced
PowerPoint
- Intro
to PowerPoint
- Introduction
to Outlook
- Marketing
Your Website
- Creating
a Simple Website
- 30
Ways to a Better Website
- Choosing
the Right Designer/Developer for Your Next Website Project
- Prospecting,
Cold Calls and Sales
- Financial
Planning for the Self Employed
- A Financial Checkup
with Tim Clegg, Certified Financial Planner from CBFP (Community Based
Financial Planners)
- Viruses,
Spyware & Crashes
- How
To Grow Your Small Business --
- Simple Things You Can
Do Right Now To Get More Sales
- Tax
& Legal Aspects of Small Business Ownership
